Color coded light meter; ability to adjust ISO on/off camera, software, batch processing, instant viewing on full monitor (not just an LCD screen).

Portability.

I've used this back or it's previous versions for 9 years. Love the files; under controlled lighting the 6 MP chip set delivers better pics than the 10+MP DSLRs.

Customer Service

None better. Best integrity in a smoke-and-mirrors industry.

Similar Products Used:

Phase One, Leaf, Canon.