Inexpensive, fine grain, great color (especially in nature situations!)

A little less sharp than some other 400 speed films

When you want a film for the great outdoors, this is the one to choose! Great, natural color (especially greens), fine grain, and an affordable price (you can get 4-packs for $7 at Wal-Mart) make this one film you can't afford not to add to your stockpile!

Customer Service

Never needed it

Similar Products Used:

Kodak MAX (ISO 400 & 800), Kodak HD 400

Sharpness & smoothness. Exceptional quality for a low price. Works well under poor lighting. Color reproduction is stunning.

In sunlight it can be a bit glary at times, but that's the trade off of higher speed films. You get less blur, but sometimes there can be more glare.

I've used a great deal of this film. I use it mostly while vacationing. I like the faster film because of photographing parades and other things that have faster motion to them. This film is amazingly sharp and grainless. It won't let you down.

Customer Service

Never had a problem with this film. It was the processing that was the problem. When I switched to better (and higher priced) processing, the difference was like day & night. ALWAYS use premium services.

Similar Products Used:

Kodak gold 200, royal gold 1000. Fuji 100, 200, 400, 800 & 1600.

sharp tight grain handles a range of lighting situations nice color dirt cheaps

In my opinion this has got to be the best 'everyday' film around. It performs consistently indoors or outdoors - very versatile. Very sharp, tight grained, with beautiful colors. I keep it as my default film in my point-and-shoot camera, and sometimes in my SLR. It's never let me down. I buy it in 4-packs at Target for $7.89, and each pack has a $1.00 off coupon for the next purchase, so basically this stuff is a bargain.

Similar Products Used:

Fuji Superia X-tra 800, Kodak Max, Portra 160NCp

- Beautifully saturated colors. - Very fine grain for 400 speed. - Dirt cheap. - Very versatile - seems to process with good results at any developer I've tried. - Available everywhere.

If I think of one I'll update my review.

I have shot literally dozens of rolls of this film of flowers, people, pets, landscapes, cityscapes, sunsets, etc. I cannot say enough good things about it. I love the saturated colors and lack of grain. Fuji film has a cooler tone than Kodak, which has a warm tone. Tone is completely subjective -- I prefer the Fuji tone for most subjects, however, I think the warmer Kodak tone is pleasant for others. Plus at less than $8.00 for a 4 pack of the Superia 400 is dirt cheap in my opinion. I usually have my film developed at Wal-Mart which has two Fuji Minilabs, one being a Frontier machine -- the results are top notch for 1 hour processing. I think perceptions of film quality are directly related to the knowledge of the staff and the upkeep of the equipment used to develop it. You can read review after review, but I say try it yourself and see if you like it. Also, try different developers if you aren't satisfied with the results. Never just try ONE roll of film and make a decision from those exposures -- and don't listen to reviewers that do.

Customer Service

Asked questions over the internet and received a prompt response.

Similar Products Used:

Fuji Super HQ, Reala 100, NPH 400 Kodak Gold, Royal Gold, MAX, Portra VC/UC Ferrania Solaris Konica Centuria Super Agfa Vista

None except maybe the lack of grain

over exposed look, And YES, I regularly check ALL settings on my equipment during a photo shoot.

Reading all the good reviews about this film, I tried to give it a go. As a kodak user I prefer the Gold 400 film, but one has to test what's new, so Fuji's 4th colour layer prompted me to test this film. And how disappointed I am. This film has only one advantage, being the lack of grain. However personal, this flattens skin tone color. Also, all my pictures looked over exposed, so I had them reprinted on Fuji paper to see if that was better, but alas. I did a fair comparison photographing same subjects with the same equipment, though mostly flash (Metz CT45) with my Canon and then compared prints. Despite the over-exposure, I think the colours of the Fuji are less warm then the Kodak GC400, maybe even more realistic, but in my opinion less suitable for flas photography.

Customer Service

not needed

Similar Products Used:

Kodak GC400, Portra's Fuji Reala's and most black and white films from Kodak and Ilford.

Fine grain Fast speed for most shots (perfect for candids) Great color saturation (especially reds and greens) Excellent contrast and sharpness when exposed within mid-latitude Good resolution for a 400-speed film Economically priced and easy to find

None

Great film for all occasions. Fast speed allows shots in almost any light with a moderately fast (f/1.4 to f/2.8) lens, but doesn't sacrifice grain for speed. Much less grainy than Kodak MAX 400 and has a bit more exposure latitude. Almost as grainless as 100-speed film, but 2 times faster. I use this film for all casual and semi-formal occasions, and it is great! No more having to place the camera on tripod or miss shots because a 100- or 200- speed film couldn't provide enough sensitivity. I would recommend this film to almost anyone - beginners, experienced shooters, or even pros.

Customer Service

Never tried or needed

Similar Products Used:

Kodak Tri-X Pan 400, TMAX 100, MAX 400, Gold 200, Porta 160NC, Porta 400VC Fuji Velvia, Superia 200, Superia 100

Best consumer 400 film good picture quality nice sharpness good grain

fuji :-)

Well, when you are in Russia, you can notice a lot of Fuji film in stores. Reala, X-TRA, Superia, are just getting dusty on shelves. Because russian people are brand-dependent. We think that best electronics come from Sony, best audio from Bose, or Bang&Olufsen, best cameras come from Canon, and best film comes from kodak. Without exception. Other brands (even if they're good) are kinda...unexistent. I would have still been using MAX 400, and Gold 100 if the store didn't run out. So I bought Fuji - laughing at myself. When the prints came out - I noticed something different...pictures looked more realistic, more life-like... So, to conclude more accurate test, I bought 2 more fuji films at different locations. The results were outstanding. I've also reviewed my Kodak pictures, under magnifying glass: the grain was horrid, as opposed to fuji's grain. On fuji the skin colour looks...real, though people might get brownish when underexposed. This film is awesome. None of my friends could believe that I prefered Fuji to Kodak. And it's even cheaper (well at least in Russia). Best CONSUMER 400 film (some people usually compare this film to professional films which isn't right)

Customer Service

never used

Similar Products Used:

kodak royal gold 100, kodak ultra 400, kodak gold 100, 200 konica centuria 100, 200, konica VX 100, 200.

- incredibly vivid colours - good skin tones - crisp contrast - performs well in all kinds of conditions - cheap, easy to find in 3 packs - fantastic sharpness

NONE man, NONE!

Honestly, this is the best consumer film EVER! I like to compare Fuji and Kodak alot, and for as long as I've been into photography I've been mainly using Kodak films. I've been really impressed with the Gold 100/200s but Fuji's Superia line in the slower speeds is very reddish and warm for my tastes. However, I hate Kodak's MAX series, and upon trying this, it's become my all-time favourite. What makes this film so special is, for one, it's VERY fine grain. When pictures are well-exposed, you can't notice it on a 4x6 or 5x7 print. The only time you'll notice grain is on an underexposed picture. The skin tones are nice, and color saturation is incredibly vivid! The contrast is excellent, and hey besides, it's 400, so it does pretty well when you need fast action, you know? So from the cheap 50$ point/shoot to the top-notch Minolta or Canon SLRs, this film is perfect for ALL that. I have my other favourites, including Kodaks, and though they all have their considerable strengths, they choke in other areas. This is the ideal roll of film for those who want to buy 3-packs of quality film at a place like Walmart or Zellers. Never will you find a film that is available just about anywhere, and yet has the good speed, low grain, strong colour and immense contrast/sharpness. Amateurs, pros (when they dont have a steady supply of Reala, Portra and whatnot) embrace this film. At least they should. Awesome film, Fuji!!

Similar Products Used:

all Kodaks and Fujis

Remarkably fine grain for speed in a non-premium film, nice color balance and saturation. It's always loaded in my kids' el-cheapo point&shoots and does splendidly.

None

Very good film for the price, considerably better than the comparable Kodak product

Customer Service

No idea

Similar Products Used:

Several generations of Kodak's 400-speed: Kodacolor, Kodacolor VR, Gold, etc.

Good scans from negatives, cheap, hows shadows and highlights. Easy to work with in PSP 7 or other photo editing program. Colors are accurate, and grain is minimal for 400 speed film. (I suggest shooting it at 320.)

Really nothing of consequence.

I shoot in bright sun, cloudy conditions, and with flash and it produces fine results. I generally shoot it at 320 rather than 400, just to pop the color a little in my film scans. It scans really, really well, with vibrant color and good grain. Shadows hold detail well in film scans, and color correction is minimal (with Minolta Scan Dual II, Vuescan V. 7.5.20) I grear, cheap, widely available film.

Customer Service

Not applicable

Similar Products Used:

Supra 400 (also good), Max Versatility 400 (not as bad as some claim), plus many types of slide and print films.