9.1-Megapixel Sony Cybershot DSC-H50 Digital Camera

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NEW SONY CYBER-SHOT DSC-H50 DIGITAL CAMERA IDEAL FOR FAST-ACTION SHOOTING

Sony Cybershot DSC-H50

SAN DIEGO, Feb. 25, 2008 – Sony today announced the latest addition to its high-zoom camera line, the 9.1-megapixel Cyber-shot DSC-H50 digital camera. It is the ideal choice for people looking for high zoom, high-resolution and speed.

This new model utilizes a powerful Carl Zeiss 15x optical zoom lens with Super SteadyShot optical image stabilization to capture action at a distance. One of the main lens elements is manufactured from super low-dispersion glass, which helps it produce more exact point-to-point correspondence between an object and its image. The lens yields sharp, high-contrast images and reduces color fringing, even when shooting in telephoto ranges.

The camera also features a large, 3-inch tilting LCD screen so you can shoot comfortably from nearly any position, at low and high angles. Its scratch-resistant, UV hard-coat finish adds a premium look and feel that mirrors the performance of the model.

Improved Advanced Sports Shooting Mode
Its improved “advanced sports” shooting mode now employs a system to apply higher shutter speeds, up to 1/4000 of a second, more frequently than on previous models. This mode combines high shutter speeds with predictive continuous auto-focusing so you can quickly focus and capture fast-moving subjects with minimal shutter lag – basically the time it takes for the camera to focus and shoot.

Sophisticated Operation
The camera’s versatile, long-distance flash is powerful enough to illuminate subjects more than 55 feet away (when using ISO 3200, wide angle).

Noise reduction is now a user-selectable option, with high, low and standard settings, for greater control over the final look of images. For example, a high setting used for portraits or night scenes can help produce smoothly textured images with reduced noise.

The unit features extensive manual controls, including an exposure bracketing mode that newly includes settings for white balance and color modes. This function records three images, each with a different white balance or color mode applied, to help capture the ambience of the original scene.

Smart Technology to Capture Better Photos Automatically
The camera also incorporates intelligent features that help you take better pictures more easily. They include improved smile shutter and face detection technologies with child or adult priority recognition, as well as, intelligent scene recognition with standard and advanced modes to analyze shooting conditions and select the optimal setting automatically.

Other helpful features include a new D-Range Optimizer (DRO) plus mode that applies a high image correction algorithm to retrieve more picture detail in bright highlights and dark shadows; NightShot technology to help capture photos in virtually no light as well as infrared remote access; five color modes including “real” for less in-camera processing and more faithful color reproduction; in-camera editing features; advanced in-camera image management functions; improved slide show functions with longer music files; and HD component output for viewing photos on a compatible HDTV set.

Pricing and Availability
The H50 model will soon sit at the top of the Cyber-shot high zoom line. It will ship in May for about $400 with a full line of accessory options. All can be purchased online at www.sonystyle.com, at Sony Style retail stores, at military base exchanges and at authorized dealers nationwide.

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  • pl tell me that this camara shot in Night or not through infrared

  • J Warfield says:

    Why is there not a hotshoe on this camera. When I use the wide angle lens with the flash, it of course leaves a huge round shadow. With no hotshoe, I cannot use the only other options to use the flash. What were they thinkiing. I do interior pictures and need lighting and wide angle lens. Sony’s lens is very expensive. Obviously I feel I have wasted $550.00!!!!!!!!!!!!!!!!!!!!!!!!11

  • S Nandi says:

    Yeah!! The focus lock is very erratic and the cam has a tendency to generate vubration (!!!!!!!!) warning for less than erfect lighting which is very irritating!!!!! And the lack of hotshoe! U gotta live and die with the built-in flash man!!! No other options!!!!!

  • Nick says:

    I love this camera I got this cause I could not afford a DSLR + lens So I got this Cybershot and I love it a lot. However the flash did fail on it and I sent it back and got it fixed and now it works perfectly. I don’t like that there is no flash on this camera, but however, You can get a external hot shoe for this camera its about 70 bucks and it kind of works with any camera. I haven’t tried it yet but I am going to do some more research on it and I might get it someday when I am taking pictures out side and need my lens hood on or just a tele lens.

    Overall Its a awesome camera and it feels tough. I took so many photos with it, its not even funny. If you wanna check out the photos I took with the camera you can do so by going to my photography website at http://erwin-photography.com/gallery

    But over all this camera is best, better than that Panasonic camera. People always think its the camera that makes them better, its not. Its the photographer behind the camera and I will agree that this Cyberhsot is pretty hard to use but once you know all the settings it will become very easy and fun to use. I totally recommend this camera.

    I always see everyone else saying it sucks and what not but I had no problems with the quality of the picture almost everyone looks amazing.

    Well this is my opinion on the this camera.

    Thanks.

  • cali says:

    I’ve always been a CANON girl. When I decided to buy a new camera back in November I did my research and found my way to this SONY CyberShot. After having it for over 5 months, I can honestly say that this is the best camera I’ve ever owned. It took a few weeks for me to discover and understand all of the settings, but that was 1/2 the fun. I recently took a trip to Italy and used only this camera to capture my travels. This is one tough camera that was ready in an instant to take the shot. I took over 600 shots that all look like postcards. The night shots I took of the Grand Canal in Venice using the ISO setting are just unbelievable. The burst mode was great when taking self timer pictures of my husband and I. Overall, the clarity of the pictures is what strikes me the most. I would highly recommend this camera to anyone who loves to take pictures but does not want to deal with a DSLR.

  • claudia says:

    It is a great camera and it takes the most amazing pictures ever. Every person comments about how beautiful my pictues are with this camera. The colors are so real and pretty. It is the best camera I ever had and i bought many in the past few years.

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