Agfa Film Re-Introduced In North America

Film Photography News Uncategorized


Lupus Imaging & Media selects Ferrania USA as its North American
Distributor of AgfaPhoto Brand Film, Ready-to-Use Cameras, Analogue
Cameras and Battery Products

Langenfeld, Germany – December 16, 2009 – Lupus Imaging & Media – worldwide license partner of the AgfaPhoto Holding GmbH for several analogue photographic products – today announced that it has selected Ferrania USA, Inc. as its exclusive North American distributor of AgfaPhoto branded Films, Ready-to-Use Cameras, Analogue Cameras and Battery Products . Ferrania USA will stock and distribute the product lines through its offices and distribution center located in Weatherford, Oklahoma.

The AgfaPhoto product lines being distributed by Ferrania USA will include AgfaPhoto Vista 35mm Color Print Film ISO 100, 200, 400 available in 12, 24, and 36 exposures. As well, AgfaPhoto CT Precisa 100 35mm Color Transparency Film and AgfaPhoto APX 100 Professional Black-and-White Film will also be available. In addition, AgfaPhoto LeBox Single-use Cameras will be offered in both flash and outdoor models and will be pre-loaded with 35mm, 27 Exposures, ISO 800 color print film. Along with the Ready-to-Use Cameras, Ferrania will be offering a series of AgfaPhoto Analogue Camera Gift Sets that include fix focus, auto focus and zoom models.

A high quality assortment of batteries that include an alkaline battery range, accus (including the pre-loaded “Direct Energy” products) as well as chargers will complete the condensed AgfaPhoto product range to be launched in the US market. “We are pleased to be partnering with Ferrania USA on this agreement to service customers within the North American market,” said Holger Pusch, Managing Director, Lupus Imaging & Media. “We are excited to have the opportunity to re-launch our line of AgfaPhoto film and camera products back into North America. We know that there is still a viable market for analogue photographic products and we are confident that Ferrania has the experience and resources to service this demand.” “I believe that our companies represent a good fit based on our shared long-time experience within the silver-halide industry,” said Don Cacciola, President, Ferrania USA, Inc. “Ferrania has been in the photographic industry for well over eighty-five years and Ferrania USA has been supporting the needs of retail and commercial photographic customers within North America for forty-five years.”

The AgfaPhoto brand:
AgfaPhoto is the world-famous brand in the consumer imaging market. At all times, AgfaPhoto has been a synonym for outstanding quality and intelligent solutions in the field of consumer imaging. Thanks to the extremely easy handling of the products, anyone can enjoy perfect pictures with AgfaPhoto. AgfaPhoto is the personal companion that lets consumers experience the world of images in all its exciting facets and turns the special moments in life into lasting and shareable memories. This is the claim and the promise of AgfaPhoto. Based on this promise, AgfaPhoto offers attractive consumer imaging products like digital cameras, single-use cameras,digital photo frames, films and batteries.

The companies:
AgfaPhoto Holding GmbH is the exclusive licensee of the brand AgfaPhoto by Agfa-Gevaert NV & Co. KG. AgfaPhoto Holding GmbH issues sub-licenses for single products and product groups to qualified manufacturers that take responsibility for the production and the sale of products with the highly renowned brand name AgfaPhoto.

The licensee:
Lupus Imaging & Media is an internationally operating production and distribution company dealing in imaging and media products such as film, single use cameras, analogue and digital cameras, flash memory cards, USB flash drives, energy products (batteries and rechargeable batteries), photo frames and photographic papers.

The distributor:
Ferrania USA Inc., a subsidiary of Ferrania Technologies and a world leader in private label photographic products, offers custom-tailored programs for retailers globally. Formerly with Imation Corporation, with a strong 3M heritage of quality and dependability, Ferrania Technologies is a privately-held, independent company based in Ferrania, Italy.

Related Content:
Film User Reviews
Film Camera User Reviews
Film Photography Forum
All Film Photography News And Articles
Ferrania Web Site

AgfaPhoto Film Photography Products

About the author: Photo-John

Photo-John, a.k.a. John Shafer, is the managing editor of and has been since the site launched back in 1999. He's an avid outdoor enthusiast and spends as much time as possible on his mountain bike, hiking or skiing in the mountains. He's been taking pictures for ever and ever, and never goes anywhere without a camera.

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  • Sviddu Naeaes says:

    “And some pros who switched to digital are starting to drift back to film because no post-processing is required”

    And film is ready when you shoot it? =)
    Probably not, not even after you develop it, neither straight after scanning (unless its not so critical how does it look like). Generally, film needs more effort to make it look good. Of course you dont need to use photoshop if you just make wet prints in a darkroom, but if you choose digital workflow you will most likely spend much more time with each frame than with digital. At least if you want to have control and make your photos look good – really. Of course the results are different too and any good pro’s will make their decisions based on the final image.

  • Johnny says:

    “Generally, film needs more effort to make it look good.”

    Not from my experience. Negative film needs color balancing after scanning, but with or without still looks a mile better than the average digital image (flat, blown highlights, oversaturated colors, bad white balance…)

  • christopher says:

    extraordinary news!
    thank you Agfa for bringing back APX100 b/w, the BEST b/w film made!

  • Carney Photo says:

    While the major push by manufactures (both camera and software) starting to wain the weak voices of the film photographers maybe is getting a bit louder? But no, there are still those (the first commentators) that still have to fill the void with the party line. The line is simple……Digital is easier than film. This is true only to those that lack the experience (skill) of creating a great image at the moment that the opportunity presents itself. They find it easier to do a “snap shot” and then manipulate it in Photoshop to be something better than what it was. While the debate should and will rage on I applaud the return of one of the premier companies (Agfa) for developing photography into a source of creative talent and historical archiving. There is one thing that digital will never be and that is the historical recording media that film has been.

  • touring jacket says:

    i like agfa……very clear result of photography it has……very nice….

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